Hero Hero

Doing good for the planet, one nappy
change at a time.

By creating a series of videos that embodied the Kit & Kin’s ethos and expressed the gentle, eco-friendly nature of their products, we were able to capture the audience’s imagination and communicate the brand’s vision: ‘Protecting your world, naturally’.

Project

Showcasing natural beauty, with a hint of spice.

To make sure the visuals would really connect with the viewer, we combined homely live-action and endearing, bespoke animation across social media and e-commerce platforms. The films are based in a light, spacious home with intentional hints of nature amongst the interior design. Emma Bunton – co-creator, brand ambassador and mum, brings the brands mission statement and products to life with a bit of spice and help from some adorable babies! The harmonious, pastel tones used throughout enhances the gentle and organic feel of the products. Everything from the props to the grade was very considered to reflect the moral conscience of the eco brand.

 

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Bringing the Kit & Kin story to life.

We worked with Kit & Kin to develop brand assets, animations, and sophisticated live action, delivering three product videos for their nappies, wipes, and clothing, as well as a video that brought their brand mission to life. After exploring various styles of animation and mood boards, we settled on an endearing cartoon feel for the animation. The characters were designed in illustrator and environments were built in After Effects, coming together with hand animated key frames.

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SERVICES

  • Creative
  • Storyboarding
  • Copy
  • 2D illustration & Animation
  • Audio Direction
  • Set design & prop making
  • Filming & grading
  • Clearcast Management & Delivery

TV & DIGITAL OUTPUTS

12

SHARE YOUR MISSION AND LET US BRING YOUR BRAND TO LIFE, WITH ZING

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